Rivers Agency Begins Exciting New Chapter at Greenbridge

It’s our first day in our sleek new office space in the commercial section of Greenbridge Condominiums in Chapel Hill, and we’re thrilled to be here! Located on the ground floor at 601 W. Rosemary, on the edge of the historic UNC Chapel Hill campus, our new office is just a block from the eclectic shopping districts of Franklin Street and nearby Carrboro. Long the center of social life for the c… Read more

Big Move Ahead for Rivers Agency

The Rivers Agency is moving to a stunning new office space in downtown Chapel Hill this month. Our new office will be located on the ground floor of Greenbridge Condominiums, a unique, mixed-use development at 601 W. Rosemary, on the edge of the historic UNC Chapel Hill campus and the iconic and eclectic Franklin Street and Carrboro retail areas. It’s a dynamic area with both deep roots and ambi… Read more

Rivers Agency Joins Forces with Carolina Meadows to Create One-of-a-Kind Website

Carolina Meadows came to Rivers Agency with a challenge: To create an inspiring, smart, vibrant, enriching and extraordinary website design – just like their community of residents and staff. Before diving into the website project, we grounded our thinking through the development of a new brand, a comprehensive marketing plan and tons of research. Rivers Agency is proud to introduce the r… Read more

Rivers Agency Named Among Top 50 Web Designers in Raleigh

UpCity recently named Rivers Agency among their Top 50 Web Designers in the Raleigh area. We were selected based on how we represent ourselves online, the riversagency.com user experience, our social media presence and our prominence in organic search results. We’re honored to receive recognition for all of these qualities – qualities we help our clients perfect each and every day. Whil… Read more

Not Your Typical North Carolina Ad Agency

Rivers Agency was founded in 1993 with a real passion to meet the needs of our clients. We’ve grown tremendously over the last 21 years to become a top North Carolina ad agency, and just recently Triangle Business Journal placed us in the No. 5 spot on their list of the Triangle’s largest advertising firms. Our ability to compete with both North Carolina and national ad agencies has led to… Read more

Online Marketing Trends – What to Expect in 2014

Here at Rivers Agency, we’re constantly tracking the latest web trends and best practices. Why? Because our clients deserve the best. We’ve read up on what to expect for online marketing in 2014 – and if you haven’t been thinking about Search Engine Optimization (SEO), social and mobile, it’s time to rethink. Here’s why: SEO Will Get You Noticed Some speculate that SEO is a thi… Read more

Rivers Agency Collaborates with First Bank to Create Best-in-Class Website

First Bank came to Rivers Agency looking to break out of the mold of boring, inefficient banking websites. First Bank’s goal was to create an easy-to-navigate digital experience with a clean, crisp design. They also wanted their new website to be fully responsive, allowing customers to enjoy a consistent experience regardless of the device being used. Rivers Agency accomplished all of Fir… Read more

Rivers Agency Partners with Cree to Create Inviting, Sophisticated Consumer Website

With the introduction of the Cree® LED bulb earlier this year, the lighting industry changed forever. Consumers now have an affordable lighting option for their home or business that utilizes less energy and lasts for years. Cree LED bulbs look like a traditional incandescent light bulb, but they work better. Just three months ago, Cree came to Rivers Agency with a challenge: to create… Read more

Keeping Customers ‘Pinterested’

As the Internet becomes more and more visual, social media websites are focusing on sizable imagery to create a higher level of interest. We previously discussed marketing techniques with Instagram, but we haven’t yet focused on Pinterest. While both are image-heavy, the specific features of each site require two different approaches for planning marketing strategies and schedules. Creating a… Read more

Rebrand for the Future, Rebrand for Success

Is rebranding the next move for your company? Don’t let your brand get stuck in the ’90s. We’re well into 2013, and some companies, like Yahoo, haven’t changed their logo in 18 years. However, Yahoo plans to unveil their innovative new logo on September 4. Overall, a logo represents a company’s spirit better than the CEO or even the team behind the scenes. So as your company is evo… Read more