With the release of the recent popular movie The Social Network, Facebook has launched even further into the public’s imagination – and time spent online! Surpassing Google for the first time, Facebook was 2010’s most popular search term and most visited web site. Facebook is the leading social networking site based on monthly unique visitors, having overtaken main competitor MySpace in A… Read more
Every agency has a culture, an energy–a code that they live by. For us, emotion is the answer. It’s a feeling in our stomach–the intensity, the rush that accompanies real passion for our clients and their products. After 16 years in business, it isn’t the cool or the creativity that lands us the job or keeps us the job. It’s because we truly care about our clients and that moves us to ma… Read more
Before we comprehend the content of a web or print design, the initial view of its color is the hook that secures our attention. When we see colors, we immediately form associations with emotion and tone. Designs employ this color relation process to express messages and link brands to their organizations energy, mission and intent. Senior Color Director – Sarah Owens There are several aspects… Read more
Rivers Agency is a full-service advertising agency with a reputation that reflects our strengths and our distinct personality. We have a proven history of providing innovative, attractive designs that represent the capabilities and values of our clients through clear navigation, user-friendly features and flawless coding. We are your source for web design in the Triangle. Our clients range from… Read more
What’s the key to attracting interested, motivated visitors to your web site? Search engine optimization (SEO). No matter how informative or eye-catching a web site is, it won’t receive the views it deserves unless it has a well-designed and smartly executed SEO strategy. Search engine optimization is a form of online marketing that increases the visibility of a brand and web site in pl… Read more
The holiday season is upon us, do you know what gift you’ll be giving your clients this year? Giving gifts to clients during the holidays is not only a great way to show them how much you appreciate their business; it is also the perfect opportunity to promote your brand. We recommend choosing an item that is useful, that reflects your company’s personality and that can be personaliz… Read more
Sweat, blood and vigor awaited Rivers Agency as we took our ringside seats at the “Momma Said Knock You Out” fight night Saturday, May 8th. After several weeks of working with fight sponsors Rapid Fitness and Jawbreaker Promotions, we were able to witness the effects of our promotional campaign efforts. Through local and social media outreach, the event, held at the Raleigh Convetion C… Read more
Success in the Public Relations field comes in getting good press. But, getting good press is not only about having a good story. Building solid relationships with the media is essential – at Rivers Agency, our relationships with our editors are a HUGE priority! In today’s fast paced environment, email has become the default mode of communication. But in PR, it’s imperative that you don’t… Read more
While your New Year’s resolution to eat better or exercise more may have already fizzled, carrying through on that resolution to update your Web site is a must for boosting your business in 2010. Updating the content, design and image of your Web site is a simple and effective way to attract more visitors to your Web site. Use the following five tips to add a fresh look to your Web site: Make… Read more
Social media. It’s the buzzword we all know and love to talk about. By now many businesses have incorporated Twitter and Facebook into their online identity. But with Twitter having recently celebrated its third birthday without an effective revenue model in place, we have to find it curious that companies are so eagerly jumping on this web 2.0 bandwagon. It’s clear that social media is her… Read more
Rivers Agency News | Lauren Rivers February 16, 2011 | 
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