web design & tech services

Rivers Agency brings marketing and technology together in powerful web sites and direct email campaigns. From front-end branding to back-end integration, our award-winning designers and programmers execute web, interactive and new media communications that connect with your customers. We have a proven history of providing innovative, attractive web designs that represent the capabilities and values of our clients through clear navigation, user-friendly features and flawless coding.

We are your source for web design in the Triangle. Our clients range from local business and non-profits to large, national corporations and public figures, needing web sites from a simple HTML visual presence to huge, content-managed sites with thousands of pages. Boasting a web design team bursting with creativity as well as expertise in strategic marketing and visual communications, Rivers Agency is able to bring fresh ideas and perspectives to the appearance and tone of each web site design.

What does it take to go from concept to completed web site design?

When Rivers Agency first meets with a new client, we begin a process of discovery. It is our aim to find out exactly what kind of purpose the web site will fulfill, who the target audiences may be, what technical capabilities are required and if new or updated branding is needed.

Based on these discussions, we then compose a thorough proposal including project timeline, cost estimate and site map. The proposed site map explains the navigation and components of the web site – we know that the visual communication of information must be intuitive and easy to use and understand.

When the navigational site map is approved, our team of graphic designers creates web site mock-ups for client viewing. We always provide a variety of options for home page and interior page views. With edits, changes and approval of the selected web site design, we then complete the programming necessary to create a fully functional web site.

As with any art form, basic design and color principles apply when creating a custom web design. We abide by the law of the 3 “F’s”: Form Follows Function. When the function, or purpose, of the web site is determined, we then create an attractive visual design to house that mission. Our web designs are especially conscious of space, color, unity, contrast, proportion and balance.

If you think it’s time to better represent yourself or your company visually - or if you just need an updated and improved online presence - remember Rivers Agency as your Chapel Hill, Carrboro, Raleigh and Durham web design experts.